What is Clubhouse and how to use it for Business

Are we late to the party? No, it’s just getting started!

Clubhouse is the new social media platform that everyone is talking about. It looks like something that just emerged, but in fact it has been around for almost a year now. Since March 2020 to be exact. The platform has taken internet users by a storm because it offers a totally different experience than everything we know on social fo far.

What Exactly is Clubhouse?

Clubhouse is an audio ONLY social media app. Users can join and host rooms on different topics from dating and relationships to politics and business. And of course, anything in between. The rooms can have up to 5000 active members who are either listening in the audience, or speaking on stage. No visual content.

Every user has a bio with unlimited number of characters (horaaay! 🎉) and can link their Instagram and Twitter accounts to their profile. There is no direct messaging feature, however, you could start a private room with one or more of your followers.

In the recent update from 31st Dec 2020, Clubhouse added interests. So, now you can select categories such as Health and Wellness, Lifestyle, Sports, Entertainment, Business, Politics and so on. Under each category you will find Clubs. To me Clubs are sort of like…