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Top Visual Content Trends 2022 — From Websites to Social Media
The digital era is all about visuals. With people’s attention span decreasing more and more every single year, conveying messages through pictures or videos is much easier and effective. And a large portion of content marketing is focusing primarily on producing visual content to improve brand awareness, generate more sales and keep businesses relevant.
Speaking of relevance, let’s look at the top visual content trends for 2022, starting from your website and ending with social media posts and freebies.
Website Colours
Website design trends for 2022 include bold and bright colours that bring joy, positivity and hope for the future. This isn’t a surprise, considering most people were forced to lead a boring and sort of gloomy everyday life since the pandemic hit. Designers are looking for ways to inspire optimism in users through the means of colour psychology. And it is working.
Apart from the bright colours, though, 2022 brings another visual trend for your web design — muted earthy tones. This is, in a way, connected to our desire to be closer to nature as we take a breather from the digital world. Also, it is in line with the growing concern of an environmental crisis we are facing. Most brands are now taking steps towards greater environmental…
